Field Marketing
We provide sales staff with the product knowledge and communication skills to effectively inform customers and influence purchases.
ExploreWe help you increase sales.
Thanks to a team that is highly experienced within the retail sector, Channel Assist can offer your brand access to one of the best outsourced sales and marketing platforms in the UK.
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Award-winning 360° retail sales & marketing agency for your brand
We provide a comprehensive range of services to help maximise your sales on the shop floor and deliver a measurable return on your investment. Our approach is consultative, creative and analytical enabling you to achieve both a competitive advantage and meaningful results.
Channel Assist, the science of sales – we do the stuff that makes a difference.
What we do
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Business Analytics
We help our partners understand the science of sales & factors that are both supporting and limiting potential within their sales channels.
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Merchandising & Compliance
To maximise both sales and ROI it is critical to know that your products are on sale in the right place and at the right price.
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Design, Production & Installation
Shoppers form an instant impression of quality and value while making purchasing decisions based on the point of sale (POS). Over 20 years in this field has taught us what works.
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Training & eLearning
We give sales staff the skills to approach and be approachable, to get past knee-jerk ‘I’m just looking’ responses and engage the customer.
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Sales Team Recruitment
We understand that having a good sales team is as important as having a good product, so we help top brands find the right staff.
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Complete retail sales recruitment solutions
We understand that having a good sales team is as important as having a good product, so we offer complete recruitment solutions to help brands find the right staff and candidates find the right brand for them.
What our partners think
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I have worked in close Partnership with the Channel Assist Account Team for the last 5 years and the experience has been very positive throughout this period. We have open channels of communication and regular contact which ensures the Sales Force are always fully briefed on key focuses and current priorities for Panasonic, particularly during key selling periods. This of course is a critical element to the in-store solution and ensuring Panasonic are driving revenue and demonstrating value within the Dixons Carphone estate. They are a proactive and passionate team who provide valuable in-store insight and their strong relationships with Dixons Carphone at both store & head office levels, have been a great help with the various activities we have put in place. My requests for adhoc support have always been met with a quick and detailed response and they have always approached their role in a highly professional manner. The Channel Assist team are a pleasure to deal with on a day to day basis.
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FieldStar are proud to have been Channel Assist's sales skills L&D partner since 2015. Throughout our partnership, Channel Assist have demonstrated a clear commitment to continual professional development. Regular investment in training that ranges from mini buzz-sessions to 20-week university level programmes, and 7-step selling through to training-the-trainer, has enabled Channel Assist and FieldStar to develop sales skills at every level of their team. We are proud to have seen this progressive partnership produce dividends, helping Channel Assist to attract, retain and develop exceptionally talented people, who deliver a true return on investment for their clients.
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A massive thank you to Alain and the Channel Assist team. The team has always exceeded expectations and supported our business and its initiatives with passionate and knowledgeable individuals. Individuals integral to the success of our promotional work – individuals we'd rather refer to as colleagues!
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Working with Channel Assist over the last 4-years, before, during and after our launch of LiveSafe as the Dixons official AV attach, has been an absolute roller-coaster! Working collaboratively with Channel Assist, who acts as invaluable extension of the UK sales team, we devised a revolutionary way in which to interact with Dixons, applying a top-down approach. Working in partnership, Dixons, McAfee and Channel Assist mirrored the Dixons' business KPIs, focusing the team on a pure sales-out centric approach rather than the industry standard of training, advocacy and merchandising. We are extremely pleased in the performance of this new relationship, at all levels.
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Sonos and Channel Assist worked in partnership to deliver a unique, creative and highly engaging training event for our peak tactical team. From the beginning, Channel Assist delivered a personalised and professional approach to deploying the sales team. We collaborated in designing a tailored training programme which engaged each member and ensured optimum return. The unique venue, combined with a winning product and array of highly skilled trainers delivered an epic event! Channel Assist shares our passion for training and we are looking forward to delivering further excellence on future campaigns.
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Channel Assist has made a significant difference to both Carphone Dixons’ and Panasonic’s business. By focusing on the details of stock and sales by store, we have driven sell-out in promoter and POD-covered stores by prioritising stock profiling. This has resulted in the best exit stock we have seen in recent years!
Who we are
Your business is our business. Improving your sales is what we do, and we do it well. We believe our knowledge of this sector is industry-leading, as is our enthusiasm and dedication to delivering results.
We work with some of the leading brands in the UK
Our awards
In 2014, 2015 & 2016 Channel Assist won awards for Field Data, New Agency of the Year, Best New Business and Outsourced Sales Performance at the Field Marketing and Brand Experience Awards.